voice-dossier-builder

What it does: - Studies how your founder or brand actually talks and writes by looking at real posts, emails, and presentations - Creates a record of the brand voice that includes how to sound on different platforms - Lists words and phrases the brand should never use - Writes statements about what the brand believes for different situations - Picks the main topics the brand should talk about most and how often When to use it: - You want to write down how your founder or brand actually sounds before making social media posts - You need to make sure all your content sounds like it comes from the same person - You want to collect examples from your own real posts to use as models for new writing - You need to set rules about what your brand will and will not say